Search Marketing - Search Videos

How to Set Up AI Search Campaigns in Google Ad

YouTubeThe Conversion Clinic — by JRR Marketing

How to Set Up AI Search Campaigns in Google Ad

AI search campaigns work like a mix of dynamic search ads and Performance Max, and they’re powerful if you set them up right. The best way is to duplicate your most generic search campaign, rename it clearly, and then turn on AI optimisation. Exclude blog pages or irrelevant URLs so traffic only goes where it should. Block your brand terms ...

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