#FirstpostAmerica: Sanex’s recent shower gel ad has been banned by UK regulators for promoting a harmful racial stereotype. The commercial showed dark-skinned models with problematic skin issues, followed by a white woman enjoying smooth, hydrated skin after using the product. Viewers and the Advertising Standards Authority criticised the ad for implying that darker skin is flawed and lighter skin is the ideal. Despite Colgate Palmolive’s defence of the ad as a simple before-and-after, the rulin
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A TV ad for Sanex shower gel has been banned for suggesting that white skin is superior to black skin. Colgate Palmolive, who make Sanex, said they only intended to show a diverse range of users. But, the Advertising Standards Agency said that, as the ad represented black skin as itchy or dry and white skin as smooth, it had included a racial stereotype and was likely to cause serious offence. #Sanex #Banned #TV #UK #Channel4News | Channel 4 News
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Sanex shower gel advert BANNED after brand's commitment to diversity led to claims of racism
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