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Brand is everything when it comes to Google. → Brands spend money, and Google sells the ads → So they favor brands, not just websites Want to rank? Start by acting like a brand. You don't need to overcomplicate this process. → Tell Google who you are → Tell them what you do → Tell them where you do it That's it. "I am ___, I offer ___, in ___." Fill in the blanks and show up consistently. It doesn’t matter what niche you’re in. → Coaching, roofing, international—it all works the same → Google ne

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