W hen it comes to upcoming horror movies on the way during the prime Halloween season we are now in, the Smile 2 release date ...

While some viral hits are happy accidents, you don't have to wait for lightning to strike. Instead, build shareable content ...

Australian underwear brand Nala has earned a reputation for its comfortable garments and also, for its viral marketing.

Smile 2 is arriving in theaters and Paramount is once again counting on the viral marketing strategy that made the first film ...

Cars carrying terrifying smiling passengers have been spotted around Los Angeles in promotion of the new horror sequel Smile ...

The woman realised the man was using Swiggy’s data to track her every move, sparking outrage about the potential misuse of ...

With 'Smile 2' in theaters Oct. 18, Paramount Pictures seemingly hired two actors to wear the movie's signature creepy smiles ...

Jason Kelce is a funny man. The post Jason Kelce Named 'Employee of the Month' After Viral Marketing Tactic During ...

Nimrat Kaur fondly recalled her school romance but chose not to reveal his identity, explaining that she didn’t want to cause ...

By building an affiliate army, brands can leverage the power of social media to amplify their reach and drive sales. Here's ...

Stanley’s Chief Brand Officer Graham Nearn spoke with Ad Age about the brand’s growing focus on new marketing mediums and ...