Nielsen23h
Holidays, Football and Blockbusters Drive Record Highs for YouTube, Netflix and Amazon Prime Video in December, according to The Gauge™
Streaming accounts for 41.6% of time spent watching TV in November, with The Roku Channel, Prime Video and YouTube each ...
Nielsen4h
The Gauge™: Mexico December 2024
During December, audiences in Mexico increased their streaming usage by 0.7 points compared to the previous month, accounting for 22.3% of TV viewing.
Nielsen21h
24.6 Million Viewers Watch President Donald Trump’s Inauguration as 47th U.S. President
NEW YORK – January 21, 2025 – An estimated 24.6 million viewers tuned in on Monday, January 20, 2025 to watch the inauguration of Donald J. Trump as 47th president of the United States, according to ...
Nielsen12h
The Media Rating Council Accredits Nielsen’s Innovative Big Data + Panel National TV Measurement
The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen’s integration of first ...
Nielsen1d
Audience Is Everything
Wiedza na temat różnych mediów i trendy dotyczące odbiorców potrzebne w 2025 r. Reklama jest bardziej złożona niż kiedykolwiek. Pobierz nasz przewodnik, który pomoże Ci poruszać się po złożoności i ...