SRAM, the Chicago-based bike parts manufacturer, has acquired Ochain, the Italian manufacturer of chainring spiders that ...

Adidas enlisted a number of music and sports stars for its latest campaign for its iconic Superstar franchise.

Make America Beautiful Again In an effort extend the commitment to outdoor recreation, U.S. President Donald Trump signed an ...

Winnebago Industries’ Annual Spotlight Survey found that 52 percent of women plan to increase their outdoor activities in ...

Asics opened an Onitsuka Tiger flagship store on the Champs-Élysées in Paris, France. Set within the historic Travellers ...

Perfect Moment, Ltd. has announced the opening of a European warehouse and distribution hub in the Netherlands. The new ...

Lululemon has inaugurated its first European airport retail location at London’s Heathrow Airport Terminal 5. The ...

Bodybar Pilates has officially reached 150 signed franchise agreements, with over 50 locations open and another 24 studios on ...

Crunch Fitness’ second-largest franchisee, Fitness Ventures, LLC, opened its 60th Crunch Fitness gym in Des Moines, IA. The ...

Crunch Fitness franchise, the Undefeated Tribe, led by Tony Hartl, announced plans to open a Crunch gym in Pearland, TX, this ...

Lacoste appointed Éric Vallat, a former LVMH executive, as its new CEO, starting September 1. He succeeds Thierry Guibert, who has held the position since 2015.

Eastside Golf, the golf lifestyle brand, has opened its first U.S.-based retail store at Detroit Metropolitan Airport (DTW). Spanning approximately 300 square feet, the store offers a curated ...