Geico swings more into emotion with ‘It Feels Good to Geico’ platform

Ricola’s herbal scent scarves sell out and DoorDash tops fastest growing brands list—plus, why it was a bad week for ...

Walmart CEO Doug McMillon is retiring, US head John Furner to fill position

Walmart said CEO Doug McMillon will retire in February and be replaced by the company’s US head John Furner.

Drop strategy decoded—turning exclusivity into cultural impact

Ad Age Insider takes a strategic look at limited-edition drops, the connection between scarcity and cultural relevance and practical steps marketers can take to balance hype with accessibility.

Auditioning AI actors—inside Sergio Cilli’s hit video series

The Gifted Youth director tells Ad Age about learning to work with shockingly bad non-human talent.

Agency Brief—How one shop aims to help brands reach Gen Z college students

This week, Agency Brief dives into an experiential agency's new college-focused offering, plus plenty more.

Stephen Curry, Under Armour agree to end brand deal

Paramount Skydance executives David Ellison and Jeff Shell told investors that their new media agencies, Publicis Groupe and ...

Paramount Skydance execs say Publicis and IPG have ‘ad sales’ roles with new media account

Paramount executives David Ellison and Jeff Shell told investors that their new media agencies, Publicis Groupe and ...