If you want to up your style game this year, your scope shouldn’t just be focused on new clothes but also the best perfume trends. Fragrance trends are quickly rising in popularity and becoming just ...

The TV personality on her new perfume, offering housing for Black trans women leaving behind sex work and the power of believing in yourself.

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Made from essential oils, the intoxicating scent boasts floral and tropical notes that are gentle and fragrant without being overpowering. Even people who don’t prefer floral perfumes have made it ...

From oud to orris, these are 10 of the most-used—and best-smelling—fragrance notes in the world, where they come from, and which of our favorite fragrances they're used in.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

REALLY BIG HANDS! Some of the most creative among us have been drawn to portraying oversized meat mitts in their art. The latest is Nora Schjelderup, the Norwegian artist known to us at Ora The ...

ICYMI, in November 2024, Olivia Rodrigo announced she’s the newest face of Lancôme, and I’ve been patiently waiting for the ...

Olivia Rodrigo was announced as the new face of Lancôme back in November—and fans can now get the answer to a fundamental ...

Since trademarking its hero offering as the “world’s most comfortable thong,” Hanky Panky’s gotten celebrities aplenty hooked ...

The first episode of The Apothecary Diaries was slow, wholesome, and set up possible storylines. MaoMao's role as a detective ...

Tom Ford perfumes are appreciated for their strong fragrances and rich essence. Whether for a strong perfume at night or a lighter scent for the day; Tom Ford caters to various tastes.