After years of Matthew McConaughey-led Big Game spots, Salesforce is swapping Hollywood polish for YouTube creator clout.
MarTech on MSN
B2B marketers trust AI for execution but not strategy
Most B2B marketing leaders see AI as a productivity booster, but only a small fraction trust it with strategic decisions like ...
Salesforce introduces Slackbot, embedding MoE agentic AI into Slack for personalized, permissioned workplace productivity ...
Ashley Faus’ B2BMX 2026 keynote is focused on how trust is the one thing you can’t outsource or automate in the age of AI ...
In response to the fragmentation of marketing tech stacks, Breaker introduces TruSend(TM), a unified email distribution platform that enhances targeting and engagement. Addressing the inefficiencies ...
Shorter B2B buying cycles are putting pressure on sales teams to respond quickly, revealing the growing gap between modern ...
Business+ and Enterprise+ customers can experience the AI tool now Slackbot promises a smarter and more effective way to work ...
Salesforce knows how to talk to businesses. Their Facebook ads often skip the fluff and get straight to the point, focusing ...
Over its nearly decade-long run, Renegade Marketers Unite has featured hundreds of top B2B marketing leaders from Fortune 500 ...
The organizations winning in 2026 will be companies whose product data is prepared for the algorithms powering procurement ...
An analysis of narrative power in marketing, exploring mythmaking, ethical storytelling, and how B2B brands can shape meaning ...
The current upward movement is supported by performance data from the 2025 holiday season. This period served as a crucial stress test for Salesforce's AI capabilities. Unlike in previous years, where ...
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