Roughly 67% of American women wear a size 14 or above, yet much of the fashion industry still acts like serving them is ...

The Statistics Tell a Complex Story The numbers paint a sobering picture of plus size representation in high fashion. 9 per ...

A Plus Market owner Sam van Zweden wants to encourage fashion labels to consider these shopping inclusions for a more positive experience for everybody.

JCPenney and Ashley Graham defy the Ozempic trend with a bold, size-inclusive campaign that celebrates curves and drives ...

When we talk about the power of plus size influencers, we are talking about a movement. A digital revolution that reshaped ...

The mall is designed to serve Seattle’s plus-size, queer and disabled communities, and features rotating pop-ups and events ...

This meant "shopping was never fun". But Chantelle has now found a celebrity-beloved brand worn by the likes of Casey Donovan ...

Curve model Annika Nielsen says representation is sometimes "something that you don't realise that you miss or that you need ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Primark was reluctant to dip its toes into Click & Collect, but that's turned out to be a success! Can it avoid the same ...

TikTok’s viral “sunglasses over the waist” challenge is the latest sign that thinness is trending again. the Ozempic era to ...