YouTube leapfrogged Disney on Nielsen's monthly Media Distributor Gauge for the second time since the measurement firm began ...
YouTube achieved its highest share of TV viewing to date in February with 11.6 percent, ahead of Disney's 10 percent, ...
Nielsen is now using a shorter minimum time to count listening, which is helping to boost key metrics for stations.
YouTube hit a record 11.6% of all TV viewing in February, according to the latest edition of Nielsen's Distributor Gauge ...
Time spent watching the Alphabet-owned video platform on TV is up 53% from the same period two years ago, according to Nielsen.