The apparel chain plans to use AI images digitally created from real people to showcase its clothes in an upcoming ad ...

Hennes & Mauritz AB said that stockpiles of unsold clothing, which hit profit in the first quarter, would be under control by ...

The best H&M clothing to shop now, including classic capsule wardrobe must-haves and on-trend pieces for effortless ...

Next time you spot an H&M ad, take a closer look to see if it features an AI-generated model. The clothing giant has revealed that it will start using AI to generate digital replicas of 30 of its ...

H&M posted weaker than-expected profit in its first quarter, joining other fast-fashion retailers that are struggling to ...

H&M on Thursday posted weaker than expected first-quarter sales in a slow start to the year for the world’s second-largest ...

The response has been expectedly mixed. While some AI enthusiasts are excited about the possibilities of the technology ...

If cheap goods from China become less cheap compared to those made ethically, products from American companies like mine ...

Klamkin is expected to assume her role as Group Managing Director for Home & Clothing in the coming months and is joining Tesco from the H&M Group. Klamkin is described as having a strong all-round ...

Swedish fashion retailer H&M reported weaker-than-expected first quarter sales amid continuing sluggish demand for its clothing range and increased discounting.

The fast fashion giant reported that 89 percent of the materials it used in 2024 were either recycled or sustainably sourced.