Fashion giant H&M plans to create artifical intelligence (AI) clones of its models this year, raising yet more questions for ...

Fashion retailer H&M is to use artificial intelligence (AI) to create digital "twins" of 30 models. It says it will use the ...

H&M plans to use AI to create digital 'twins' of 30 models for marketing, retaining models' rights and compensating them.

The Swedish retailer H&M said it is exploring the use of artificial intelligence in producing “digital twins” of models.

H&M experienced a modest 1% rise in sales for March, following a weak first quarter driven by inflationary pressures. CEO ...

H&M's sales were up just 1% in March after a weaker than expected first quarter, the Swedish fast-fashion retailer reported ...

H&M has revealed plans to use AI to create digital versions of 30 real life models to use in its advertising materials. These ...

The fast fashion giant reported that 89 percent of the materials it used in 2024 were either recycled or sustainably sourced.

Head of Digital Jenn Volk explains how the retailer reimagined digital to increase brand storytelling around moments like its Charli XCX collaboration.

The response has been expectedly mixed. While some AI enthusiasts are excited about the possibilities of the technology ...

A BIG fashion chain with 41 stores worldwide has announced plans to shutter a city centre branch in a matter of weeks.

LONDON (Reuters) -Swedish fast-fashion retailer H&M (ST: HMb) said on Thursday its sales were up just 1% in March after a ...