Well, as an avowed hater of artificial passionfruit (and most actual ones), my hope is this leans heavily toward strawberry ...

With the energy drink market thoroughly saturated, Celsius is turning to an entirely new category in wellness beverages with ...

Cherry is trending as both a color and flavor: with Pepsi and Dr Pepper among the brands embracing the sweet fruity flavor.

Red Bull Zero has launched in the US: a new drink using monk fruit extract, erythritol, sucralose. The drink has ‘its own ...

CELSIUS, a brand of Celsius Holdings, Boca Raton, Fla. released its first flavor launch of 2025: Sparkling Strawberry Passionfruit. The energy drink flavor is now available nationwide at major ...

The Newport Beach-based beverage startup’s sugar-free and sucralose-free drinks, dubbed Positive Energy, are now available in more than 280 grocery locations under the Albertsons and Vons banners in ...

Seven-time X-Games Superpipe medalist Alex Ferreira has a lot to say before he takes flight in the halfpipe over the ...

Younger generations are driving a shift from hot to chilled coffee beverages. GCR explores how the industry is responding ...

The energy drink will give the Bud Light and Michelob Ultra brewer a bigger presence in a category dominated by Monster, Red Bull and Celsius ... energy drinks and sparkling energy waters ...