The S4 Capital boss says President Trump’s tariffs have “increased all levels of uncertainty” among clients as trade bodies ...

Forget glossy campaign reels. The damage to Brand USA is showing up in the data – and on the faces of would-be visitors ...

It’s never too late to turn a pitch around.” There’s a message most agency leaders will have told their teams at some point, ...

Natural Light is the latest brand to dig into the pop culture archives, tapping 90s sitcom icon Richard Karn to connect with ...

Writer, producer and director Paul Burke looks to get to the bottom of the ad industry’s worsening gender pay gap and ...

Forget hype drops. The US Navy is about to make you earn your kicks – and we mean really earn them.

The pace of ChatGPT’s development feels unstoppable but strategy and creative experts think its reputational damage could ...

It’s FCB Canada’s first major creative as SickKids’ new agency-of-record.

The shoot is no longer the starting line, through collaborating with freelancers and eventually hiring our own in-house ...

Avoid third-party platforms that offer selective data, says Laurence Carton of Tug Agency. Proprietary tools can give you an ...

The Drum’s editor-in-chief explains that such a deal would blur the lines between commerce, content and community.

AI has changed everything. Though the ad industry has often been breathlessly excited, there’ve been gripes along the way, ...