The platform has launched AI-driven ad tools to enhance e-commerce advertising, optimising performance through omnichannel ...

Industry leaders discuss the prevalence of surrogate advertising in IPL 2025, the regulatory challenges in banning tobacco, ...

The programme, now live in the United States and the United Kingdom, will soon be rolled out in Saudi Arabia and the United ...

The new format, known as rewarded video ads, allows players to watch advertisements of up to 30 seconds in exchange for ...

The partnership will integrate Meta’s technology across UFC’s operations, including Meta AI, Meta Glasses, Meta Quest, ...

Sony SAB launched 'Veer Hanuman' with a campaign that combined mythology, technology, and music. From sky projections in ...

According to a recent industry report, digital media now captures 51% of India’s ad revenue, surpassing TV’s 49%, driven by a 65% year-on-year surge in e-commerce ads, 33% growth in connected TV, and ...

World Autism Day, on April 2nd, raises awareness and fosters inclusion. This article explores campaigns worldwide that ...

Fools' Day, brands come up with playful campaigns to engage their audience. ixigo has been launching fun, travel-themed pranks over the years.

The Turkish government has ordered the suspension of social media accounts sharing information on widespread protests ...

As part of its latest campaign, DAAWAT has brought together the legendary Shah Rukh Khan and the iconic Zeenat Aman to indulge in an unforgettable Daawat.

Addressing questions about the app’s pricing, Mosseri stated that Edits will be free to use but may introduce paid features ...