As menstrual-care advertising becomes more candid, are brands looking beyond pads to own conversations around comfort, pain, ...

With established brands entering the market, can period panties go mainstream and what does it mean for the early movers?

Priyancka Puri of HRIPL discusses the company’s rebranding, its 70-year legacy, marketing investments and ambitions across ...

Established brands explain how television continues to build awareness, familiarity and trust, even as digital plays a role ...

From advocating a quieter Diwali to reimagining family traditions, five campaigns that ditch the festive playbook to prove ...

Richa Dholi has joined Kotak Mahindra Bank as Head of Marketing, Credit Cards. Prior to this appointment, Dholi was ...

The campaign draws a parallel between everyday acts of care and the importance of anticipating risks and ensuring timely ...

Bringing around two decades of global experience across categories, Yang's previous experience also spans Uber, Warner Bros.

The documentary-style film titled ‘Aroma Of Time’ seeks to connect consumers with Tamil Nadu’s culinary heritage ...

Kher previously held roles at Tata Digital, Turtlemint, Max Life Insurance, IndusInd Bank, and RBL Bank, among others ...

Fulcrum Digital has appointed Latha Nathan as Senior Vice President - Delivery & Operations. In her new role, she will lead ...

Anvi Desai has been promoted to Senior Brand Manager at Traya. She has been associated with the company since 2025, when she ...