BUFFALO, N.Y. (WIVB) — MVP, QB1, and “Director of Billustration” for New Era are just some of the many hats that Josh Allen has worn so far during his career. Before every home game this season, he’s ...

Josh Allen donned a New Era cap designed by 7-year old Oishei patient Carson, who fought serious health complications and had ...

BUFFALO (WKBW) — As the reigning NFL MVP, Josh Allen's every move is in the spotlight, including his "fit" before each football game. For Sunday night's Buffalo Bills home opener against the Baltimore ...

Syracuse men’s basketball freshman Kiyan Anthony has a sponsorship deal with New Era, which was announced on X last week. Anthony showed off the brand’s vintage Syracuse 2003 national championship hat ...

Looking for some new Detroit Lions gear to celebrate the team’s big win over the Chicago Bears? This Detroit Lions New Era Born x Raised 59FIFTY fitted hat is available now from Fanatics in 10 sizes ...