One of the hardest choices encoding technicians have to make is deciding between hardware and software. Hardware-based encoders and transcoders have had a performance advantage over software since ...

PHOENIX—“Video is everywhere. More content than ever is being produced due to the lower cost of entry in acquisition.” This, according to Tom Lattie, vice president of market development at Harmonic, ...

The optimal hardware for H.264 encoding is pretty close to a superscaler, OOOE processor with a wide integer vector unit. Unsurprisingly, newer SSE variants are quite fast and enable things that ...

Choosing the right GPU encoder can make or break your streaming experience, affecting quality, latency, and system performance. Modern hardware encoders like NVENC, QuickSync, and AMF have closed the ...

I discovered something interesting in the video encoding app Handbrake today. When you encode a video, you can select between several encode options. The most obvious choices are H.264 and H.265. The ...

Apple's T2 chip in the Mac mini, MacBook Pro, and iMac Pro can greatly speed video encoding, but by how much? Now that Apple has two machines with the same CPU, one with the T2, and one without, there ...

Popular streaming tool OBS Studio just got a new release with version 29.1, bringing AV1 streaming to YouTube over Enhanced RTMP. As per NVIDIA's latest post, this is perfect for the GeForce RTX 40 ...

I'm going to start off with a realization that hit me while writing this article: Every codec that I've ever used over my 30-year media career started as a hardware-based codec. And even though these ...

Content creators, start your engines. Today, Adobe officially rolled out hardware encoding support for Nvidia and AMD GPUs in Premiere Pro, After Effects, and Adobe Media Encoder, letting you lean on ...

is a senior correspondent and author of Notepad, who has been covering all things Microsoft, PC, and tech for over 20 years. Adobe is releasing a new update to Premiere Pro this week that includes ...