It’s a full-circle moment for the Polish designer, who’s bringing her signature silhouettes and styles to the retailer.

Magda Butrym launched her eponymous label in 2014. Her designs are instantly recognisable for their feminine, romantic ...

Tyla fronts H&M's SS25 collection wearing an unbuttoned butter yellow shirt, leather-look mini skirt and not much else. Shop ...

There are also showstoppers, i.e., a black sequin dress that has padding at the hip and a full corset underneath a neatly sewn lining. H&M’s head of womenswear, Ann-Sofie Johansson, tells ELLE ...

From butter yellow to powder pink and sky blue, this is your ultimate guide to the best colour trends to know – and wear – ...

We've been living in luxurious chocolate brown hues all winter long, and the colour is set to go nowhere in 2025. But, if you ...

It’s also intended to be a “celebration of femininity in bloom,” which couldn’t be any more apparent through the floral-printed catsuits, headscarves, and mini dresses (which model ...