With ad inventory sold out across at least 300 screens in Kerala, L2: Empuraan is firing up the cinema advertising momentum, ...

But the theater owner’s organization is looking to the future, with a new name and a refocused mission. The group will now be ...

Jewellery brands, in particular, have a deep-rooted history with cinema advertising. From nostalgic single-screen theatre ads to modern high-production campaigns, they have leveraged the medium to ...

Movie theaters are considering discount pricing and investing in Imax and 4DX to attract audiences, but the 2025 box office ...

Osman Sınav, a visionary filmmaker, transformed Turkish TV and cinema with his unforgettable series and cinematic innovations ...

When forced to choose overpriced pints or overpriced popcorn, Val Morgan research finds young'uns are opting for the latter.

Cinema has one of the highest advertising equities among younger audiences, according to research by Kantar, commissioned by Val Morgan Cinema. The study was conducted through analysis of ad equity ...

Report CONFIRMS rise in self-bookings by producers; Fighter, Heeramandi BEAT Kalki 2898 AD in VFX shot count; predicts a boom ...

There's a lot going on over in America right now. You'd be forgiven for thinking that their politicians would have a lot on their plate. But in February, Connecticut senator Martin Looney took aim at ...

MANILA, Philippines — An exciting March awaits movie fans as SM Cinema brings a strong lineup of films that are best seen on the big screen. These movies are ... It is published by the Advertising ...

I (along with the O Cinema board and staff members) agreed it was critical to screen this acclaimed film.” Advertising O ...

Every Hollywood movie faces an unexpected plot twist in Indian theaters: a forced intermission. Here's why no director can ...