The company’s first major portfolio expansion is a hydration offering, with plans to enter other categories that connect it ...
Long before Celsius became the beverage of choice for athletes like the US Olympic sprinter Noah Lyles, the product hit the market in 2004 as the first "negative calorie" soft drink. Despite its ...
be-all energy drink for when you’re deployed. Celsius might just be the Rip It of Congress.” Celsius was first founded in 2004, and released its first energy drink in Sweden in 2009.
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