The study found that among digital devices, CTV increased its programmatic ad share of impressions to 24% (up from 11% in ...

Basis Technologies announced 2024 US Elections research showing the continued growth of CTV and programmatic advertising in ...

At a roundtable chat at CTV Connect in New York City on Thursday, ad executives outlined where AI fits into their workflows ...

Wurl, a specialist in the streaming TV industry, has published its latest iteration of The CTV Trends Report – a collection ...

Google’s Display and Video 360 updates include enhanced audience targeting, improved measurement, and household-level ...

For the first time in more than four years, Bitcoiners are moving forward with changes to the project's underlying software, ...

In his first foreign trip as prime minister, Mark Carney is hoping to deepen and develop trading ties with the United Kingdon ...

The owner of Blue Apron and Grubhub gains a creative studio and CTV know-how in Tastemade as it looks to ramp up ad programs for brands.

But CMOs who prioritize performance metrics can be “best friends” with their CFO, said DeLu Jackson, chief marketing and ...

During his time in office, Trump has imposed whopping tariffs on Canadian steel and aluminum and repeatedly called for the ...

A Mississauga man co-signed a car loan for a friend three years ago, according to CTV. A year after purchase, the vehicle was ...

NBC, Disney, Fubo and Mindshare weigh in on the creative flexibility offered on CTV and whether sports streamers really reach ...