AI is now central to business operations, but unpredictable behavior under pressure creates risks. Learn why AI breaks down ...
Catch up on select AI news and developments from the past week or so: Yelp expands AI features to make local discovery more conversational, visual, and seamless. Yelp's fall product release introduces ...
Learn how to evaluate partner types across the marketing funnel, improve attribution, and build the foundation for a ...
Advertising & Promotions - Are B2B marketers running out-of-home (OOH) ad campaigns? When they think of OOH advertising, what ...
Some 27% of small business owners say AI prompt engineering is already a very important skill for their business, and 53% say ...
Artificial Intelligence - Catch up on select AI news and developments from the past two weeks or so. Stay in the know.
Most marketers say it takes between one and six hours, on average, to create a piece of content, according to recent research from coSchedule. The report was based on data from a survey of 1,597 ...
Meta is set to overtake linear television next year in total global advertising revenue, according to recent research from WARC. The report was based on WARC’s dataset of advertising and media ...
Most B2B CMOs say the pressure of their job has affected their wellbeing over the past year, and many say they're grappling with tough challenges, including layoffs and longer deal cycles, according ...
Marketing Management - More than half of talent acquisition leaders say they plan to add autonomous AI agents to their teams ...
As performance marketing loses effectiveness, brands must refocus on trust, relevance, and cohesive brand experiences to ...
Apple is the most valuable brand in the world in 2025, with a brand value of nearly $1.3 trillion. That's according to Kantar BrandZ’s annual ranking of the 100 most valuable global brands. An ...