OpenAI has reportedly struck deals with Magnite and PubMatic to help sell unused advertising inventory inside ChatGPT, expanding the ways marketers could reach the conversational platform. The ...
Canva has found a familiar use for a photo editor: removing an ex from a picture. In its new “Erase Your Ex” commercial, a woman deletes former boyfriends from her photos. Then one texts “I miss you,” ...
For Calvin Klein, Jude Bellingham's outstretched-arms goal celebration has a useful quality: football fans can recognize it without a ball or a stadium in sight. That makes the gesture surprisingly ...
L’Oréal Paris launches Volume Liberté mascara with a click-to-open gold button and a Paris campaign starring Adria Arjona and Eva Longoria.
Being rich can mean taking a day off without panicking about the next bill, and Meridian Credit Union is building a new campaign around that quieter kind of freedom. In its November 2 announcement, ...
WPP has returned its media business to modest growth, giving chief executive Cindy Rose an early sign that the advertising group's restructuring is gaining traction. Yet the improvement has not spread ...
The Reevemark deal puts a specialist litigation PR team inside PPHC's growing network, but most of the headline price is conditional on future profits.
Sanrio's 12 characters enter FigJam for a one-week collaboration, with themed cursors, community profiles and meetups.
A successful public relations career starts before graduation. This guide explores how college students can gain practical experience, sharpen their communication skills, build a professional ...
Vusion's completed acquisition of In-Store Media adds retail advertising relationships across nine markets, including the Philippines, to its store technology business.
From Walmart to Dream Mall, see how KPop Demon Hunters pop-ups turn character fandom into retail experiences through photos, ...
Nine matching figures, cinema-style ads and a Halloween reveal helped Hydralyte promote its new electrolyte sachets in Sydney ...
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