Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ...
At the time, an MSNBC source told The Daily Beast they expected a ratings dip after the election and anticipated viewing ...
The deal ends a months-long standoff that began after Paramount and Nielsen's previous contract expired on Oct. 1 ...
The Eagles’ 40-22 win over the Chiefs drew an average audience of 127.7 million viewers, according to Nielsen data.
Nielsen has come a long way since it was accused by programmers of undercounting audiences during the pandemic and then lost its MRC accreditation for national and local ratings in 2021. Since then, ...
There’s some good news on the ratings front for Fox ahead of Super Bowl LIX. Measurement company Nielsen announced Monday that they’ve expanded their tracking of out-of-home viewership to ...
Nielsen in September 2021 lost the MRC's seal of approval for its National TV Audience ... of out-of-home TV viewing and developed products like Streaming Content Ratings and Streaming Platform ...
Paramount Global and Nielsen have struck a new multiyear ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
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