We're passionate about using the power of advertising for good,’ founding partner and ECD Bianca Guimaraes told Campaign.

Jealousy is a great motivator for creative people. Seeing something you did not do that you desperately wish you did makes ...

Marketers are recognizing that their digital campaigns don’t deliver if consumers can’t find their products on the shelf.

Publicis’s $2.2 billion LiveRamp takeover is testing client trust, with Liquid Death planning to leave and rivals questioning ...

Brent Anderson, global chief creative officer of TBWA\Media Arts Lab, said: “James has fundamentally evolved and elevated the ideas we create. Design at MAL is neither an afterthought nor a finishing ...

Chemistry Agency just acquired Boston-based creative and design agency Colossus, which expands its capabilities and ...

Here’s how I think about telling stories that help make your customer’s pain go away. When you offer a new solution to an old ...

Online marketplace Etsy’s festive spot focuses on handmade products as opposed to those made by machines. “Workshop” by ...

From YouTube cross-posting to shoppable CTV integrations, agency executives break down the opportunities and obstacles of Instagram’s new format.

LiveRamp CEO Scott Howe to receive ‘golden parachute’ of up to $32.5m, even though shareholders opposed windfall in advisory vote.

Coca-Cola retention helped bolster WPP Media, which returned to growth after six consecutive quarters of decline.

It is Bond’s second major acquisition in the past year, continuing what founder and chair Bob Macdonald calls a “deliberate growth strategy.” ...