Discover why B2B brand building still drives growth, how to balance performance with brand investment, and why the best ...

Our second ever Global Agency Benchmarking Report has just launched and it’s better than ever. Packed with insights about agency gross income, headcount, specialisms and more, the report is a ...

Good news! We’ve just launched our 2025 US Agencies Benchmarking Report and we are analyzing the top 10 US B2B marketing agencies, highlighting metrics such as gross income, specialisms, YoY growth ...

See why impact-driven B2B marketing strategy is replacing volume-led campaigns, and how fewer, bigger moments can drive ...

As AI reshapes B2B marketing, account-based marketing (ABM) teams face growing pressure to prove revenue impact. Join Turtl ...

OLIVER has had its majority stake acquired by Brandtech group You & Mr Jones. You & Mr Jones launched in June 2015 after raising $350 million to build a technology group to help brands use marketing ...

Getting noticed in B2B technology is no longer the hard problem. Getting remembered is. 56% of CMOs believe all tech vendors look and sound the same, according to the latest research from B2B tech PR ...

If you haven’t heard, our 2026 UK Agencies Benchmarking Report has just launched and it’s chock-full of insights about the agency landscape. In this blog, we highlight the agencies that achieved the ...

Marketing creates demand long before a deal reaches the pipeline. It builds awareness, trust, credibility and buying intent—often months or even years before sales gets involved. Yet when revenue ...

Nearly all B2B buyers use LLMs during their journey, but its impact is not what breathless LinkedIn posts would suggest. In ...

B2B marketing has entered its MVP era. Boards and leadership teams increasingly want to see how marketing contributes to pipeline, revenue and growth. That is one of the central findings from our ...

In this episode, host Kavita Singh, Head of Growth Solutions Content at B2B Marketing, is joined by Gabriella Sellers, leader of EY's Global Marketing Excellence for Accounts team. Ahead of her ...