Kroger, to be clear, says it does not engage in surge pricing and has no plans to. In a statement to Inc., a company spokesperson said the electronic shelf labels would, in fact, lower prices.

Kroger, to be clear, says it does not engage in surge pricing and has no plans to. In a statement to Inc., a company spokesperson said the electronic shelf labels would, in fact, lower prices.

Is Kroger Engaging in 'Uber-Style' Surge Pricing? That's What These Senators Want to Find Out. The CEO has until Aug. 20 to answer their questions.

They also claim data from facial recognition technology at Kroger could be considered in pricing decisions. Kroger denied the claims, saying it has no plans to implement dynamic pricing or use ...

Lawmakers Raise Concerns About 'Dynamic Pricing' at Kroger. Published Oct 16, 2024 at 3:29 PM EDT Updated Oct 17, 2024 at 10:35 AM EDT. By . Mandy Taheri is a Newsweek reporter based in Brooklyn.

Rep. Rashida Tlaib accuses Kroger of using facial recognition for future surge pricing The Michigan Democratic released a letter to Kroger on Wednesday accusing the grocery giant of using ...

According to Tlaib's letter, Kroger started using the technology in stores in 2019 and expanded its use to 500 stores in 2023. According to a release from Microsoft in 2019, the collaboration was ...

Two U.S. senators are raising alarms about grocery chain Kroger’s artificial intelligence-driven “dynamic pricing” model. Senators Warren of Massachusetts and Casey of Pennsylvania, both Democrats, ...

The plan for dynamic pricing and highly individualized advertising has drawn comparisons to the 2002 futuristic sci-fi movie Minority Report, in which Tom Cruise’s character gets served ads ...

Retailers and consumers should proceed mindfully: A 2023 survey by Capterra found that 52% of U.S. consumers equate this “dynamic” pricing with gouging; 34%, however, believe it’s good for them.

Kroger uses digital labels at 500 stores. Senators are concerned that companies, specifically Kroger and its many subsidiaries like Ralphs, Fred Meyers and King Soopers, may be exploiting shoppers.