The music streaming wars are getting more aggressive — and more specific. Companies seem aware of the fact that versatile and reliable discoverability features are key to winning and retaining users.

Overview:  YouTube Music uses listening activity, likes, subscriptions, and previous interactions to recommend songs, artists ...

A look back at the top tracks and artists on YouTube Music reveals hip hop was the most popular music genre of 2020. Despite the pandemic, over two billion viewers logged in to watch a music video ...

YouTube’s Head of Hip-Hop Music Discusses How Streaming Services Changed the Genre Forever: Tuma Basa told HYPEBEAST that hip-hop has become even bigger and more connected in the digital age.