Adweek on MSN10d
Volvo Debuts Its First Ad Created Solely By AI-and There's Not a Single Car In It
Can an automotive ad that doesn’t mention or show any cars turn buyers on to the idea of dropping up to $80,000 on an ...
Crystal Light goes boozy, Volvo’s new AI ad raises eyebrows, and Pretty Little Thing tries to glow up
This week in branding news, Volvo released its first-ever entirely AI-generated ad, fashion brand Pretty Little Thing ...
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First AI-Generated Video Ad From Volvo Doesn’t Show A Single Car
Volvo’s Saudi ad is AI-generated, with no cars shown and focus shifting to messaging. AI reduced production time from months to weeks, making the process more efficient. The ad uses a voiceover to ...