Can an automotive ad that doesn’t mention or show any cars turn buyers on to the idea of dropping up to $80,000 on an ...
This week in branding news, Volvo released its first-ever entirely AI-generated ad, fashion brand Pretty Little Thing ...
Volvo’s Saudi ad is AI-generated, with no cars shown and focus shifting to messaging. AI reduced production time from months to weeks, making the process more efficient. The ad uses a voiceover to ...