While the NBA’s “USA vs. The World” All-Star Game format drew rave reviews, it’s likely the lead-in and lead-out programming on NBC that helped lift the game to a 15-year viewership high. According to ...

Peacock and Telemundo also broadcast Sunday’s USA vs. World matchup. By Rick Porter Television Business Editor NBC’s first telecast of the NBA All-Star Game since 2002 brought in strong ratings.

U.S. players will be split into Team Stripes and Team Stars. Team Stars includes Devin Booker, Cade Cunningham, and Anthony Edwards, while Team Stripes includes LeBron James, Kevin Durant, and Kawhi ...

Give the NBA credit. At least they’re trying. For the fourth-straight season, the NBA All-Star Game will have a new format when players take the court Sunday night. This year it’s U.S. players versus ...

INGLEWOOD, Calif. — The world's best basketball players participated in what could've been the most unusual game of their careers Sunday, in a generally well-received mini-tournament that included ...

NBC’s first telecast of the NBA All-Star Game since 2002 brought in strong ratings. Sunday’s contest, which featured a USA vs. World format and a round-robin between three squads, drew 8.8 million ...