Value-based pricing is a convenient and effective pricing strategy for B2B SaaS companies that CEOs and pricing managers might even implement unknowingly.

Gaurav Singh is the Managing Partner of Guddi Growth, an acquirer of B2B Saas and tech-enabled services businesses in the US and Canada. As the managing director of an investment fund acquiring and ...

Creating a successful pricing strategy is an art that combines understanding your costs, analyzing the competition, and ...

James Jay Barber, President and CEO, opened by noting his transition into the role and outlined a focused strategy: "what I believe this business needs now is a sharp focus on commercial processes, ...

Over the past decade, nearly every part of business has evolved. We design with the customer in mind. We produce faster and more efficiently. We run leaner operations, deliver quicker, market with ...

Feeling like walking a tightrope with pricing strategies? You're not alone. Original equipment manufacturers (OEMs) in the heavy equipment industry face myriad of challenges when devising pricing ...

Value-based pricing can be powerful, but it often breaks down when the value isn’t clearly measurable, clients feel misaligned with the price or providers overcharge too early in their business ...

Julia Kagan is a financial/consumer journalist and former senior editor, personal finance, of Investopedia. Khadija Khartit is a strategy, investment, and funding expert, and an educator of fintech ...

This article is the latest in the Health Affairs Forefront series, Provider Prices in the Commercial Sector, featuring analysis and discussion of physician, hospital, and other health care provider ...