Better-for-you cereal maker Magic Spoon is broadening its retail launch to be available in more than 6,800 stores nationwide. The cult favorite cereal brand started in 2019 as a direct-to-consumer ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Cereal was my go-to breakfast growing up—and often my favorite midnight snack. I loved the sweet crunch ...

Magic Spoon, the maker of better-for-you cereals, secured $85 million in Series B funding as three of its brands make the jump from direct-to-consumer-only offerings to Target store shelves for the ...

Two new launches meet rising demand for high-protein, high-fiber breakfast options, without sacrificing the nostalgic flavors consumers love As protein continues to lead breakfast purchasing decisions ...

Kety-friendly cereal brand Magic Spoon continues to expand beyond its direct-to-consumer roots with the addition of shelf space at Albertsons, Kroger and Walmart, bringing its total retail stores to ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. Magic Spoon is keto-friendly, gluten-free, and naturally ...

If you’ve listened to a podcast in the last three years–whether about cooking, true crime, or politics–chances are you’ve heard an advertisement for Magic Spoon. The direct-to-consumer cereal brand ...

Magic Spoon reinvented sugar cereal nostalgia. Now it’s taking aim at Rice Krispies treats Magic Spoon, the high-protein, low-carb cereal phenomenon, is launching Magic Spoon Treats. They'll launch ...

Low-carb, high-protein cereal brand Magic Spoon has closed an $85m Series B fundraise led by private investment firm HighPost Capital and will also be making its exclusive retail debut at Target ...

Welcome back to Found, where we get the stories behind the startups. This week Becca and Dom are joined by Gabi Lewis, the co-founder and CEO of the cereal company Magic Spoon. Lewis spoke to the duo ...