Short-form, user-generated video content surges as a key marketing strategy, demanding strategic investment and planning for businesses. Short videos win: Viewers prefer and engage more with videos ...

The way we consume content has changed drastically, which means the way we interact with businesses has evolved as well. Today, consumers want to know businesses, see behind the scenes and get a sense ...

Video is transforming legal marketing – here’s why. From TikTok to YouTube and even your LinkedIn feed, video is now the ...

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

YouTube marketing is growing increasingly sophisticated with the application of artificial intelligence (AI). Brands and marketers are finding new ways to use AI tools to improve the impact of their ...