Whether you realize it or not, promotional products play a huge part in our daily lives. Maybe it’s the pen at the bank we used to sign a form. Maybe it’s the little stress ball we clutch during ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Businesses use promotional items to attract new customers, build relationships with existing customers, introduce new products, create brand recognition, motivate employees and celebrate company ...

Your company's promotional items can serve as powerful marketing tools to boost brand awareness and improve your business's reputation. There are a number of ways to advertise these products. Choosing ...

Commercial print service providers (PSPs) are exploring new revenue streams, with promotional products offering a lucrative opportunity. Matt Barnes, executive vice president at the Advertising ...

Billions of dollars are spent annually in North America on promotional items such as T-shirts, pens, hats, and calendars by companies that give these promotional items away to existing and potential ...

Digital advertising has taken over the world of marketing, so many are probably wondering whether investing in promotional products is worth it. To that, as the CEO of a promotional product ...

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Opinions expressed by Entrepreneur contributors are their own. Promotional products are a traditional form of marketing: Find a useful product, print your logo on it and distribute it to the people ...

For questions about branded merchandise, including vendors, guidelines and more, please contact Chloe Milbrand at [email protected]. Sometimes known as promo gifts, giveaways or “swag,” promotional ...