One simple way to publicize the existence of your brand new business is to conduct an open house. This type of event doesn't just apply to retail stores that sell products. You can also have an open ...

When I first started in real estate, I was eager for advice. The best advice I got from an experienced agent was simple but powerful: “Do as many open houses as you can.” I took his advice to heart.

Hosting an open house is exciting, but the real opportunity comes after the last guest leaves. A well-timed open house follow-up email is often what turns a quick conversation at the door into a real ...

Mention the phrase “open house” to a seller, and more often than not, they’ll start panicking at the thought of having strange people in their home – or the cost they’ll incur to prepare for the event ...