For years, marketers have asked for better visibility into how individual channels contribute to Performance Max results. Google has released a tutorial walking advertisers through its new Performance ...

Google Ads is upgrading Performance Max campaigns with new reporting tools that offer deeper visibility into channel performance, search terms, and creative assets. What’s new. Three new insight ...

GoPro hasn’t slowed down in 2025. The brand relaunched its MAX action camera earlier this year, gave the HERO 13 Black a colourful refresh, and kept fans guessing about what might land in September ...

As part of the v23 Ads API launch, Performance Max campaigns can now be reported by channel, including Search, YouTube, Display, Discover, Gmail, Maps, and Search Partners. Previously, performance ...

In a break from tradition, GoPro hasn’t announced a new Hero Black camera this fall. Instead, this year’s flagship is the much-rumored Max 2 360 camera ($500). The Max 2 lands at a time when spherical ...