Now, here’s a real eye-opener: Lash lifts are one of the buzziest beauty treatments right now as TikTok videos tagged with #lashlift have garnered over 3 billion views. And women who have had this ...

Allergic reactions: Although rare, sensitivity or allergic reactions to the products used during a keratin lash lift can occur. This may include swelling, rash, or discomfort in the eye area. Before ...

I’m no stranger to a lash lift. Anything that saves me from wrestling with my almost-rusty lash curlers every morning gets my attention — and I find them especially brilliant in summer, when mascara ...

An honest review of Lancôme's Curl Goddess Mascara, a lash-curling formula that lifts, lengthens, and volumizes even ...

The latest magic wand in question? L'Oréal Paris Telescopic Extensionist Mascara. At under £14, it’s considerably cheaper ...

I have patches under my eyes and my lash lines have only just fluttered shut when I hear the magical sentence: "Most people don't wear makeup after this," says Jay Escobar, an esthetician and brow and ...

My eyelashes and I have always had some beef. While I lust after long, wispy lashes, they're short and naturally straight, and they refuse to stay curled for more than an hour at a time. I've tried my ...

If you’re on a quest for long, voluminous eyelashes, there are a few different routes you can take. The easiest thing you can do is reach for a lengthening mascara and lash curler for your everyday go ...

“Merit is the Goldilocks of mascara for me,” says Page Six Style writer Avery Matera. “It’s pigmented enough to frame my eyes ...