Expect to see even more Hello Kitty than usual in 2024 as the iconic Sanrio mascot celebrates its 50th anniversary. With that in mind, we expect that Hot Topic will release tons of Hello Kitty-themed ...

Hello Kitty is known for getting extra cute for holidays and special occasions, with Halloween being no different. Now, she and two other Sanrio characters are doing just that by way of another ...

Hello Kitty turns 50 on Friday. Befitting a pop icon at midlife, the bubble-headed, bow-wearing character's fictional birthday has brought museum exhibits, a theme park spectacle and a national tour.

Sanrio is known for its many cute mascots, such as Hello Kitty, with these characters recognizable around the world. Now, a new crossover is uniting Sanrio's stable with perhaps their only real rival ...

The concept of the project is as follows. Fragaria is a land filled with purity, love, and friendship. Recently, this land has become threatened by mysterious forces known as seeds. In response to the ...

“We’ve learned to recognize that brands that appeal to a global audience are powerful,” Arturo “Tury” Sandoval says about FriendsWithYou’s partnership with the Japanese powerhouse of all things cute, ...

The Don Don Donki store in Causeway Bay is buzzing as always, and the Kuromi shelf is already picked clean. Joyce C stares at the empty space and sighs. Around her, shoppers scoop up other Sanrio ...

At the exhibition, you can explore Sanrio’s history through more than 450 cuddly characters and learn about the company’s roots as a symbol of Japan’s kawaii culture. You’ll get to see original ...

Why is one of the world's biggest management consultancies teaming up with the creators of Hello Kitty? On May 20, Sanrio Entertainment Co Ltd and PwC Consulting announced a joint research project to ...

Previously at Tokyo City View in Roppongi, the largest exhibition in Sanrio's history returns to Yokohama Red Brick Warehouse. It explores the 60-year history of more than 450 characters and examines ...

Alex Abad-Santos is a senior correspondent who explains what society obsesses over, from Marvel and movies to fitness and skin care. He came to Vox in 2014. Prior to that, he worked at The Atlantic.