Post updated on 6/14 to add a comment from Google confirming the reports about experimentation with alternative ad injection methods. YouTube reportedly now injects ads directly into video streams to ...

Google is intensifying its efforts to counter ad blockers, particularly on YouTube, by experimenting with server-side ad injection. This method embeds ads directly into video streams, making them ...

A new report claims that YouTube has found a new way to combat ad blockers again: by integrating actual advertisements from its clients and partners into its videos. This is through the new process ...

YouTube’s crackdown on tools that block advertising continues with server-side ad injection. The developer of SponsorBlock, which is a crowdsourced extension to skip sponsored segments, shared today ...

In order to combat YouTube's move, SponsorBlock has implemented a block on all user submissions from browsers that are experiencing this YouTube experiment. However ...