Streaming service Max has reverted back to its original name, HBO Max, effective on July 9. The HBO Max name is back. I’m confused. And I bet you are also. Launched in May 2020, HBO Max did what any ...

Add Yahoo as a preferred source to see more of our stories on Google. Last year, Warner Bros. Discovery CEO David Zaslav announced that the company would be putting the "HBO" back in the name of its ...

The Max era is over. After a much-criticized name change in 2023, the Max streaming service is officially returning to its original name of HBO Max. If that sounds a little confusing, here's what ...

Turns out, Warner Bros. Discovery thinks HBO has some pretty good brand equity, after all. This summer, streamer Max will bend the knee and rebrand back to its original name, HBO Max. The change comes ...

Warner Bros. Discovery is renaming its streaming platform again starting this summer, restoring a name it ditched just two years ago. The change comes as Warner Bros. Discovery seeks to scale back its ...

Warner Bros. Discovery announced during Wednesday's Upfront presentations that its big streaming app, Max, will be rebranded once again. And it's a name we're all familiar with. It's "the plot twist ...