The latest research on advertising in cinemas shows that movies are seeing a resurgence in popularity among young and senior audiences alike – and that cinemas are a positive environment in which ...
US Senator Martin Looney proposed a bill which would require cinemas to list the adverts and trailers start time separately ...
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Revenue rose by 15% to C$362.7 million, shy of expectations of a growth to C$367.2 million. Cineplex said that it grew media revenues by 26% from the prior-year period thanks to expanded ...
In-cinema advertising remains a powerful but volatile player for the Indian AdEx. Its ability to deliver high-impact ...
The standout film of the summer was Moana 2, which delivered 3.07 million admissions, securing its spot as Australia’s third ...
It is forecast to grow by 13% in 2022 and 8% in 2023. Excluding cinema advertising—which was drastically cut in 2020 because of COVID-related theater closures— social media, OTT video, and search saw ...
PVR-INOX has secured a strategic partnership with Khushi Advertising Ideas Pvt. Ltd (KAIPL) to enhance cinema advertising efforts in South India. This five-year agreement will make KAIPL the ...
The latest research on advertising in cinemas shows that movies are seeing a resurgence in popularity among young and senior audiences alike – and that cinemas are a positive environment in which ...
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