When Cadillac still used its old wreath and shield emblem, the brand’s logo was positioned in the center of the grille. The second-generation Cadillac CTS, the third-generation Cadillac Escalade and ...

The auto industry sees electrification as a chance to reinvent its identity; as a chance to start from a greenwashed-clean slate. For multiple carmakers, getting a fresh start means redesigning their ...

There was a time when automakers really dedicated themselves to the logo flourish, slapping on fancy colors, cursive writing, or classical-inspired icons — but that time is not now. Cadillac has yet ...

What Does the Cadillac Logo Mean? Cadillac's emblem is directly based on the coat of arms of Antoine de la Mothe, Sieur de Cadillac, the colorful and imaginative French founder of Detroit. Thus the ...

Those little "ducks" on the old Cadillac logo aren't ducks at all. They were actually merlettes, which are mythical birds from French heraldry. Unlike real birds, merlettes have no beaks or feet. The ...