CBS Execs Address Cancellations & Whether We Could See More Of ‘So Help Me Todd,' ‘CSI: Vegas' & ‘NCIS: Hawai'i'
So Help Me Todd and CSI: Vegas are the least watched CBS drama series this spring in both linear and multi-platform ratings.
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Buyers Are Glad Nielsen Is Moving Away From Panel-Only Ratings
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ...
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Nielsen’s New Ratings Method Approved by Media Rating Council
The Media Rating Council has approved the accreditation of Nielsen’s Big Data + Panel TV ratings measurement. The new method for analyzing TV ratings combines the firm’s panel measurement ...
Paramount, Nielsen Set New Ratings Measurement Partnership After 4-Month Standoff
The deal ends a months-long standoff that began after Paramount and Nielsen's previous contract expired on Oct. 1 ...