Social media remains a mainstay for marketing and customer engagement for small business owners. But the social media environment is in nearly constant motion—and has been for months—shifting as users abandon old platforms and embrace new ones.

This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. Influencer marketing continues to gain momentum as social media becomes an increasingly powerful force in consumer decision-making.

Social media comprises all the platforms and apps that allow people, content creators, and businesses to communicate with one another, create online communities, exchange or share ideas. In today’s digital landscape,

Did you know that nearly 54% of social media users browse platforms to research products This staggering statistic highlights the vital role social media

Business.com earns commissions from some listed providers. Editorial Guidelines. TikTok content creators, users and advertisers were dealt a blow at the end of 2024 and in early 2025: The popular short-video social media platform was banned in the United ...

As a small business ... with social media comes lack of control, content limits and the chance your content will disappear in the blink of a false report. Finding the best blogging platform ...

Next-Generation Platform Breaks Free from Legacy Social Media, Empowering Users to Control Authentic Connections and Digital Legacies United

Elon Musk says that his AI venture xAI has acquired his social media platform X, formerly known as Twitter. In an X post Friday, Musk said the all-stock transaction values xAI at $80 billion and X at $33 billion. Musk paid $44 billion for Twitter in 2022.