The Barrelman logo was the first identity used by the Brewers. It was first used by the original American Association Brewers in the 1940s.

AUSTIN, Texas — Fans at Darrell K. Royal-Texas Memorial Stadium (DKR) will soon see a new logo on the field, thanks to a ...

The University of South Carolina has announced a new sponsorship deal that will feature a machinery company's logo on its ...

The Carolina Mudcats are moving to Wilson, but they were once bigger than the Durham Bulls, and they changed sports marketing ...

It was an exercise in corporate branding that wouldn’t have raised an eyebrow in most pro sports. In college sports, it ...

Texas has a multi-year sponsorship agreement with Humann as the official cardiovascular supplement of Longhorn athletics.

The Purdue Boilermakers snuck an awesome Easter egg into their sports logo redesign, paying tribute to one of the greatest ...