Karolyn Raphael is President & CEO of Winger Marketing, a marketing and PR agency known for its B2B marketing programs and ...

In the 20th century, states and regions chased business. Now they’re chasing people, but attraction strategies haven’t caught up.

Introduction A fundamental revolution affects the current B2B eCommerce market structure. The absence of manual processes and ...

AI offers an exciting way to address fragmented data landscapes, unlocking business value through better insights and ...

Rather than worrying about how to recover, B2B marketers should be thinking about how to get stronger. Culture change takes time, but one of the best ways to start is by integrating new steps into ...

An infographic (below) covers key findings from the research related to CMOs at B2B companies. Specifically, it looks at how marketing leadership titles are changing and where B2B CMOs are focusing ...

In a move that could dramatically reshape the competitive landscape, B2B Rocket has launched a White-Label Partnership Program that gives businesses immediate access to battle-tested AI technology, ...

Being prepared for a breach or attack on your software is a fundamental requirement for responsible software development.

The business landscape is becoming more competitive ... KNG Marketing Partners is a digital marketing firm specializing in the development of B2B solutions for companies and non-profit ...