SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer today released the 16th edition of its Performance Index, ranking the top media sources in mobile advertising across 11 regions and 22 app categories. The ...
In a move certain to generate controversy among some of the listed companies, mobile ad measure platform AppsFlyer has ranked the performance of the top mobile ad networks. It tracked 50 million ...
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App measurement in a privacy-first world: How AppsFlyer helps teams understand app performance
Trusted by over 15,000 brands and counting, including some of the biggest names such as TikTok, Netflix, Pepsi, and Lululemon, AppsFlyer is one of the leading marketing attribution platforms that ...
Mobile marketers often have a hard time determining the impact of CTV ads on their overall advertising strategy. But with the right signals in place, it gets a lot easier. On Tuesday, Roku and ...
Facebook faces greater competition from Google in mobile ad campaigns that target people who have previously used an app, per a study that mobile attribution and marketing analytics firm AppsFlyer ...
Games commerce company Xsolla has partnered with data platform AppsFlyer for better web shop analytics and ad tracking. The partnership is focused on offering game developers insights and “simplified" ...
Southeast Asia’s mobile advertising market sits in a complex phase, as new data from AppsFlyer finds that growth is no longer driven by a single dominant platform, but by a small group of specialised ...
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