boAt's comparative advertisement featuring Apple's AirPods has sparked controversy among Apple enthusiasts. Despite boAt's attempt to position its products as superior alternatives, the ad faced ...

Delhi: The age-old tradition of epic brand rivalries continues to captivate audiences worldwide, and in the modern era of marketing, it's no different. From the iconic Coca-Cola wars to the tech ...

Several users were left unimpressed by boAt's "Don't be a Fanboy" campaign. It is not uncommon for brands to use innovation to obtain an advantage in a highly competitive market. Many companies employ ...

What is shown in the ad? The ad shows boAt's earphones beside an Apple. A text inlay on it reads “think better”. The ad also asked people not to be fanboys, but to be a boAthead. Here's how people ...

BoAt vs Apple ad: Electronics brand boAt recently took to X to mock Apple in a string of advertisements that caused quite a stir on the internet. However, the adverts didn't sit well with netizens and ...

Audio tech company boAt has taken a potshot at Apple and Air Pod users with its new ad aimed at "Fanboys." Known for its rabid fan club, Apple became the target of boAT's barbs, as the latter urged ...

In an ultra-competitive market, it's common for brands to use creativity in order to gain a certain edge. Consumer electronics brand boAt used a similar kind of creativity in its recent advertisement ...